The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Interpret a creative brief
|
|
Confirm the central idea or creative concept, technique/s for expressing the idea/concept and mass print media to be used Completed |
Evidence:
|
Identify and check the advertising content and supporting information for accuracy and completeness Completed |
Evidence:
|
Confirm the time, schedule and budget requirements for creating the advertisement/s Completed |
Evidence:
|
Identify legal and ethical constraints Completed |
Evidence:
|
Create a mass print media advertisement
|
|
Determine and produce the elements of a print advertisement to communicate the required image, features and benefits of the product or service Completed |
Evidence:
|
Size and position each element of the print advertisement to achieve balance and focus for the advertisement Completed |
Evidence:
|
Ensure the typeface selections suit the product and the central idea of the advertisement, and the layout balances white space and margins Completed |
Evidence:
|
Ensure the layout of the advertisement unifies the elements, attracts the reader to the focal point and guides the reading sequence Completed |
Evidence:
|
Ensure the advertisement meets the requirements of the advertising brief and that it meets legal and ethical requirements Completed |
Evidence:
|